Strong start for a new R&D park

Devising the communications strategy, brand, and all marketing communications for a major new science and technology park located at a major UK university on the East of England was a challenge – but a wonderful assignment. This included working with designers to create brand and identity, tone of voice, all digital assets, website, business engagement newsletter, and a suite of publications and social media accounts aimed at a number of different audiences, including SMEs and other prospective tenants, investors, employers and employees, plus other stakeholders and VIPs.